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The domain nicdesign.ca has the following in the web site, "And I am a freelance web developer." I observed that the webpage also stated " Need help with your website or online business goals? I can help you." They also stated " Get responsive, mobile friendly WordPress websites that fit your needs. Weinblatt Associates, P. Contact me to get your project started! How can I help you? I need a website. I have a website but need help. I need a graphic designer." The meta header had Nicholas Chen as the first keyword. This keyword was followed by Nic Chen, Nic Design, and Freelance designer which isn't as important as Nicholas Chen. The other words the site used was freelance. contract is also included but might not be understood by search crawlers.